IP Out Marketing
IIA will market your Intellectual Property to the US or World marketplace.
IP In Marketing
IIA will identify intellectual property to be in-licensed in order to strengthen your Intellectual Property portfolio.
IP Valuation
IIA will create detailed valuation reports for your Intellectual Property supported by extensive industry comparables
and license payment and royalty information.
IP Assessment
Get access to independent and in-depth experts who will provide prior art, market contacts, and position your Intellectual
Property for In/Out Marketing to industry.
Are you puzzled on how to maximize the value of your IP? IIA's primary strength is in providing assessment services along with active and targeted marketing services for your IP. We are experts in the area of IP assessment, marketing, and valuation with extensive technological and deal negotiation experience that we can apply to your unique market situation.
Call (212) 370-5000 to discuss your IP needs today!
The number one goal of our customers is to seek to maximize their intellectual property portfolio. We recognize that our customers want answers to the following requirements:
- I need to source potential partners and appropriate investors
- I need projected valuation and modeling to help create and validate market strategy as well as financial, investment, and legal purposes
- I need to license my IP/acquire outside IP for my business to grow
- I need a market and competitor landscape to help optimize the best commercialization strategy
- I need to assess my IP to determine which IP should be commercialized
Although our customers differ in their commercial activities, our customers share the common goals of assessing their IP portfolio, marketing their IP, acquiring outside IP and valuing their IP. Our expertise in providing these services is extended to our ability to introduce these IP managers to the global IP services community and therefore strengthening the IP value of each of our customers.
Some of our unique benefits for our customers include:
Pharmaceutical, Biotech, and Hi-tech Customers
- Market and competitive landscape information
- Competitor’s drugs and treatments
- FDA pipeline information
- Market share and revenue projections
- Identify completed deal and valuation reports including, where available, license fees and royalty payments
- Identify investors and partnerships
- Valuation of intellectual property for FASB Accounting requirements, M&A activities, litigation purposes, updating for current market conditions and comparables
- In and Out-license support include directed marketing/scouting services, exchange gateway posting services, targeted mail/phone contacts, summary and detailed IP reports, custom brochures, tradeshow support
- Portfolio Analysis ranking IP by likely commercial success using team of technology experts and identify strategic planning opportunities that may arise from their IP
Universities/Research Labs
- Portfolio Analysis increases the likely revenue streams by focusing of high potential value IP, reduce IP Maintenance costs and identify strategic planning opportunities.
- Marketing Services expose IP to the global community to find appropriate licensees
- Valuing IP strengthens the ability to obtain fair and reasonable deal terms
Not for Profit/SME/Sole Inventors
- Portfolio Analysis evaluates IP patentability and commercialization prospects using team of technology experts and tools, reduces IP Maintenance costs by limiting active IP portfolio and identify strategic planning opportunities that may arise from your IP
- Marketing Services evaluate and report on desirability of potential licensee(s). Selection of best Exchanges based upon technology fit and Exchange performance for posting and scanning. Our services extend to contracting with appropriate legal firms for legal document development and managing entire negotiation process
- Valuing IP identifies fair and reasonable deal terms and identifies market comparables. Our services extend to term/deal negotiation services